Connected packaging could become 'main' marketing bridge to customers
Published: 03 February, 2022
More and more brands are using QR codes and smartphone apps to transform simple packaging into digital experiences.
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Connected packaging revs up
Published: 07 January, 2022
At any one time, there are an average of seven trillion pieces of packaging in the world. The opportunities offered by technology to engage with consumers via the bottle are only just getting started, says Jo Gilbert.
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Registered in England No. 6646125. VAT No. 938 4452 95
